Classic Baking Kits

Classic Baking Kits

I was tasked with designing the product packaging for The Baking Coach’s Baking Activity Kits. These include a line of bags containing pre-portioned ingredients used to bake all kinds of different treats. I’ve featured nine of them here: Pretzels &...
Edible Cookie Dough

Edible Cookie Dough

I was tasked with designing the product packaging for The Baking Coach’s Baking Activity Kits. These include a line of bags containing pre-portioned ingredients used to bake cookies, or simply create cookie dough that’s safe to eat raw. I was given a color...
Bakery Menu

Bakery Menu

This is a menu design for a fictional, steampunk-inspired bakery called “The Cakesmith”. The menu pages would be parchment with inked illustrations, bound in a leather cover.
Star Wars Ice Cream Sandwiches

Star Wars Ice Cream Sandwiches

When I interned at The GRO Agency in Manhattan, I was able to participate in the development of limited edition Star Wars ice cream sandwiches, which hit stores recently. Here are some of the packaging mockups I did according to the regulations I was given.
Have A Ball Sell Sheet

Have A Ball Sell Sheet

When I interned at The GRO Agency in Manhattan, one of my tasks was to design a sell sheet for Have A Ball snacks. This involved creating mockups of the packages and arranging the basic layout/look of the sell sheet with the body copy to be added later.